Getting Started in Consulting
Author: Alan Weiss
A new revision of the successful guidebook for novice consultants Getting Started in Consulting, Second Edition provides practical solutions and proven strategies for launching a consulting business. Readers will learn how low overhead and a high degree of organization can translate into a six-figure income working from a home office. The book also offers key information on how to finance a consulting practice, how to write proposals, how to set up billing and bookkeeping, and more. A new chapter also explains how to get started quickly for those who can't wait to generate cash flow or those who have a cash reserve they are immediately willing to commit.
Alan Weiss (East Greenwich, RI) has consulted with hundreds of organizations around the world, including Mercedes-Benz, Hewlett-Packard, Merck, and the Times Mirror Group. He lectures widely and is the author of 12 books.
Table of Contents:
| Introduction to the Second Edition | ||
| Acknowledgments | ||
| About the Author | ||
| Ch. 1 | Establishing Goals and Expectations: You Will Be What You Decide to Be, Nothing Less, Nothing More | 1 |
| Ch. 2 | Physical Space and Environmental Needs: Act Like You Have a Business and You'll Have One | 23 |
| Ch. 3 | Sorting Out the Legal, Financial, and Administrative: First, Let's Kill All the Lawyers | 47 |
| Ch. 4 | Fundamental Marketing: Creating a Gravity for Your Business | 71 |
| Ch. 5 | Advanced Marketing: Creating a Brand | 95 |
| Ch. 6 | Initiating the Sales Process and Acquiring Business: Building Relationships | 117 |
| Ch. 7 | Closing the Sale: How to Write Proposals and Cash Checks | 137 |
| Ch. 8 | Establishing Fees: How to Make Them Beg to Pay You More | 165 |
| Ch. 9 | Moving to the Next Level: How to Grow Your Business Dramatically | 187 |
| Ch. 10 | What Do You Do with Success? How to Continue to Grow by Paying Back | 209 |
| Ch. 11 | The Quick Start: How to Hit Consulting Ground Running at Full Speed | 231 |
| App. A | Business Plan to Attract Investment | 257 |
| App. B | Sample "To Do" Lists | 259 |
| App. C | Office Equipment Recommendations | 261 |
| App. D | Trade Associations, Professional Groups, Publicity Sources | 264 |
| App. E | Sample Biographical Sketch for a New Consultant | 267 |
| App. F | Sample Position Paper: Accepting Equity for Your Services: Or Why the Craps Tables Suddenly Look Good | 269 |
| App. G | Sources for Listings and Advertising | 275 |
| App. H | Sample Magazine Inquiry Letter | 277 |
| App. I | 101 Questions for Any Sales Situation You'll Ever Face | 279 |
| Glossary | 291 | |
| Index | 295 |
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Trade Your Way to Financial Freedom
Author: Van K Tharp
The bestselling holy grail of trading information-now brought completely up to date to give traders an edge in the marketplace
“Sound trading advice and lots of ideas you can use to develop your own trading methodology.”-Jack Schwager, author of Market Wizards and The New Market Wizards
This trading masterpiece has been fully updated to address all the concerns of today's market environment. With substantial new material, this second edition features Tharp's new 17-step trading model. Trade Your Way to Financial Freedom also addresses reward to risk multiples, as well as insightful new interviews with top traders, and features updated examples and charts.
Van K. Tharp, Ph.D., is an internationally known consultant and coach to traders and investors, as well as the founder and president of the Van Tharp Institute. He is the author of multiple bestselling books on trading and investing, including Safe Strategies for Financial Freedom and Financial Freedom Through Electronic Day Trading. Tharp is a highly sought-after speaker who develops courses and seminars for large banks and trading firms around the world. He has published numerous articles and has been featured in publications such as Forbes, Barron's Market Week, and Investors Business Daily.